Helping Modern Moms Build Financial Freedom with Strategy, Systems, and Soul

You do not need more hustle. You need structure that supports you.
After more than a decade consulting companies on multi-million-dollar benefit plans, I teach ambitious moms how to manage money and mindset like CEOs.

I created The Rooted CEO for women like me who are ambitious, exhausted, full of vision, and short on time. Women who are holding careers, kids, healing, and hope all at once. Women who want more... and are done apologizing for it.

Here, we do business with intention. We parent with presence. And we lead our lives, not just survive them.

I’m Megan Ellis, Consultant, Strategist, and Founder of The Rooted CEO

For over ten years, I have worked behind the scenes of major organizations across the United States helping executives design benefit plans, analyze claims data, and build sustainable financial strategies.

That experience taught me what structure really looks like and why women deserve the same clarity and calm in their own finances.

The Rooted CEO was created to help you do just that. This space is about building a life that feels grounded, intentional, and abundant.

Rooted, Not Rushed

Being a CEO of your life does not mean doing more. It means leading with intention.

My approach blends financial systems, feminine energy, and grounded leadership so you can build stability without losing your peace.

The Rooted CEO Pillars

💼 Business Simplified
Automate and organize your small business with onboarding systems and SOPs that save hours each week.

🌱 Money Systems That Work
Proven budgeting and savings frameworks adapted from corporate finance, simplified for your household.

💖 CEO Mindset for Moms
Subliminal audio and rituals that help you focus, stay calm, and grow with confidence.

🏡 Lifestyle and Intentional Living
Cozy home routines, seasonal resets, and adulting guides that help you balance ambition with rest.

What You’ll Find Here

  • 💡 Tools that save time and protect your energy

  • 🛠️ Systems that help you scale without burning out

  • 📓 Planners, templates, and rituals that simplify the juggle

  • 💬 Real talk for moms building big things with limited capacity

Whether you're building your first side hustle, transitioning to remote work, or scaling a six-figure business between school pickups, this is your space to help support you in reaching your goals.

You don’t have to hustle like you’re not a mother.
You don’t have to parent like you don’t have a purpose beyond your kids.
You get to do both on your terms.